Yesterday and today

A great deal has changed since Tim Berness created the world wide web more than 20 years ago.

What was originally conceived for pure information exchange has developed over the last 20 years into a world of its own. You will find a short history of the world wide web under > Web Development

As a result of this change, however, not only the potentialities have greatly changed, but also the requirements which the design must fulfil.

Planning and design of websites, portals, online shops, apps and other online projects is based on a large number of aspects.
Concept-based requirements are realised through modern design facilities in user-friendly layouts. The latest technologies and methods, such as responsive web design, have developed into standards which are vital for a modern and contemporary image. The change in consumption habits by users, who are increasingly coming to rely on the use of mobile devices, makes the need for a mobile design clear. The trend is towards slim, light designs, focusing on function, flexibility and performance.

Design trends 2014:

  • Flat CI: away from drop shadows, 3D effects etc., and on to so-called “flat” designs (e.g. Microsoft Windows 8 or Apple iOS 7).
  • Minimalistic: optimised for the future of mobile devices. Navigation, buttons and elements are designed for finger gestures.
  • Content-oriented: the focus is on the content.
  • Flexible websites: which are not only shown on all devices, but are also adapted in range of function and usability.